Must Read Business Books
Here are some of our favorite and recommended business books. Some of them apply to far more than your business though. These must read business books can improve all aspects of your life both personal and professional. No matter what you are selling, you need great sales copy. In this new edition of his top-selling […]
Are You Making These Mistakes In Your Sales Funnel?
Most business owners know they need a sales funnel but did you know there are more than 27 different types? Yes a funnel is vital but there are key fundamentals that affect it’s success. Incorporating a quiz allows you to tailor your message to each prospect. You can’t expect a funnel designed for an ecom […]
Five Ways To Boost Your Conversion Rate
So you have a great product or service now you need customers. You will want to get as much benefit as you can from your hard work. One way to do this is by finding ways to boost your conversion rate. this will mean you can increase your profits without actually needing more traffic to […]
How Split Testing Can Massively Increase Your Conversions and Sales
Too many business owners and marketers will only create one version of an offer, sales page, opt-in page, ad, etc., and simply hope that it works. If it does, they’re happy. If it doesn’t, they think that the offer simply doesn’t work. That’s a horrible way to go about it. If your first attempt doesn’t […]
How to Access A Whole New Set of Leads By Partnering With Other Businesses
Looking for new customers? Or a way to make a whole bunch more sales? You’re going to love this strategy then! Think about other business that you could partner with, that you don’t directly compete with, where you could offer value that will make you both a lot of money. Think about the customers a […]
How to Use What Your Competitor is Doing Well to Improve Your Business
It’s time to check out the competition!! In school it may have been called cheating, but in the business world it’s just good old-fashioned market research! You can definitely improve your business with competitive research. How to improve your business by analyzing your competition Find out where your competitors are advertising, spy on their sales […]
How to Increase Your Prices and Boost Your Business’s Profits
People often overlook this very simple, very easy way to increase their business’s profits: increase your prices. Most people tend to undercharge for their services, so try increasing your prices, as a test, and see what happens. Funnily enough, most people perceive something that is higher priced as being of higher quality, which can encourage […]
How To Position Your Offer To Increase Sales
In many cases it can be a wise idea to offer multiple similar packages when selling something. However, instead of offering drastically different offerings, which might make your prospects hesitate more due to not being sure which option to get, you can offer similar options where the “value buy” seems like an amazing deal. For […]
How Taking Action Can Get You Leads
Instead of waiting for leads to come to you, go to them! Many people just build an opt-in page or a squeeze page and wait for leads to sign-up or reach out to them – so instead of waiting for people to find your store and buy from you – actively go out and find […]
How to Convert More Sales By Using The Power of A Guarantee
Offering a guarantee is a great way to make it easier for customers to buy. It takes the risk out of the purchase for them, as it gives them an out if they don’t like the product. Psychologically, it also gives them confidence in your product – as why would you be offering a guarantee […]